Client

SoloSpace

Timeline

2 weeks

Category

Branding, Communications, Motion Design

Link

SoloSpace

About the Project

SoloSpace is an ecosystem of products designed to make crypto trading more efficient and successful. It supports both experienced traders and beginners, making entry into this field as simple and comfortable as possible.

Concept

At the core of the brand’s concept lies the idea of movement and technological progress. The central image, space, serves as a metaphor for growth and endless exploration, visualizing the path of trading toward new orbits and horizons.

Logo

The logo is based on the shape of an orbit, reflecting the idea of motion and technological development. It symbolizes dynamics, interaction, and the pursuit of new opportunities within the SoloSpace ecosystem

Colors

Market and competitor analysis helped form a palette that distinguishes the project within the crypto industry. Its foundation is the Sapphire tone — the color of space and technology, symbolizing reliability and cosmic radiance.

Typography

The core of the visual system is the technological sans-serif PT Root UI, originally designed for interfaces and digital products. Consultations with the font’s creator helped to reveal its functionality and character within the SoloSpace visual system.

Communications

The communication system is built around 3D forms and the depth of the Sapphire shade, evoking a sense of technology and immersion. The visuals convey motion and spatial expansion, emphasizing the brand’s aspiration toward new orbits and horizons.